Christine A. Moore, Managing Partner, RAUS Global – Medium

Christine A. Moore, Managing Partner, RAUS Global

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Christine A. Moore, Managing Partner, RAUS Global

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Jun 6, 2023

Unlocking Creativity and Inspiring Innovation: The Value of Attending Cannes Lions International…

In the fast-paced world of marketing, staying ahead of the curve and fostering creativity is essential for success. This is true for…

Unlocking Creativity and Inspiring Innovation: The Value of Attending Cannes Lions International…

Christine A. Moore, Managing Partner, RAUS Global

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3d ago

When AI Changes the Work, the Fee Model Has to Follow.

Part of a series from the Women in Marketing Procurement Summer Series session “What AI Really Does to Your Content Budget,” featuring The…

When AI Changes the Work, the Fee Model Has to Follow.

Christine A. Moore, Managing Partner, RAUS Global

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4d ago

Hard Dollars or Soft Dollars?

The first in a series drawn from the Women in Marketing Procurement Summer Series, featuring The Brandtech Group’s Karen Bennett…

Hard Dollars or Soft Dollars?

Christine A. Moore, Managing Partner, RAUS Global

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6d ago

Needles, haystacks and the new agency landscape.

By Christine Moore | AdForum Summit, New York, May 2026

Needles, haystacks and the new agency landscape.

Christine A. Moore, Managing Partner, RAUS Global

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Jun 7

What ProcureCon Marketing 2026 Tells Us About the Future of Marketing Procurement

RAUS GLOBAL | GUEST CONTRIBUTOR: By Tina Fegent, Marketing Procurement Consultant & Founder, Tina Fegent Consulting

What ProcureCon Marketing 2026 Tells Us About the Future of Marketing Procurement

Christine A. Moore, Managing Partner, RAUS Global

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Jun 7

Marketing Procurement Has Earned Its Seat at the Table. Now We Must Earn the Right to Keep It.

Over the last two decades, marketing procurement has undergone one of the most significant transformations of any procurement discipline.

Marketing Procurement Has Earned Its Seat at the Table. Now We Must Earn the Right to Keep It.

Christine A. Moore, Managing Partner, RAUS Global

·

May 21

When your agency owns the pipes: What Marketing Procurement must do now that Publicis is acquiring…

There are moments in our industry that feel like background noise — another acquisition, another press release, another reorg. And then…

When your agency owns the pipes: What Marketing Procurement must do now that Publicis is acquiring…

Christine A. Moore, Managing Partner, RAUS Global

·

May 7

Seven takeaways every procurement leader should know from Catalyst SF

If you skipped Catalyst SF hosted by the Art of Procurement because you assumed it was another AI panel parade, I have good news and bad…

Seven takeaways every procurement leader should know from Catalyst SF

Christine A. Moore, Managing Partner, RAUS Global

·

May 6

How a room full of Marketing Procurement leaders is quietly redefining content production

At a closed-door forum in downtown Manhattan, the conversation went well beyond cost-cutting — into AI, legal risk, and the new operating…

How a room full of Marketing Procurement leaders is quietly redefining content production

Christine A. Moore, Managing Partner, RAUS Global

·

Apr 23

The agency value crisis is real. And Procurement has a role in fixing it.

Something has shifted in how the advertising and marketing industry talks about itself, and it’s long overdue.

The agency value crisis is real. And Procurement has a role in fixing it.

Christine A. Moore, Managing Partner, RAUS Global

Christine A. Moore, Managing Partner, RAUS Global

Driving transparency and collaboration across marketing procurement, finance and internal audit

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