Christine A. Moore, Managing Partner, RAUS Global – Medium

Christine A. Moore, Managing Partner, RAUS Global

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Unlocking Creativity and Inspiring Innovation: The Value of Attending Cannes Lions International…

In the fast-paced world of marketing, staying ahead of the curve and fostering creativity is essential for success. This is true for…

Jun 6, 2023

Unlocking Creativity and Inspiring Innovation: The Value of Attending Cannes Lions International…

Jun 6, 2023

Breaking Up With Traditional Pitches: It’s Not Me, It’s Definitely You.

Over the past few months, there has been a lively and important discussion around the most effective methods for selecting new marketing…

Mar 27

Breaking Up With Traditional Pitches: It’s Not Me, It’s Definitely You.

Mar 27

The Latest Frontier: Retail Media

Navigating Retail Media Networks: Maximizing Transparency and Strategic Value

Mar 22

The Latest Frontier: Retail Media

Mar 22

Unlocking AI’s Potential: Navigating Transparency and Compensation in Agency Relationships

Artificial Intelligence (AI) is rapidly reshaping the landscape of marketing and agency compensation, prompting large discussions about…

Mar 22

Unlocking AI’s Potential: Navigating Transparency and Compensation in Agency Relationships

Mar 22

Breaking Barriers: Women Leading the Future of Marketing Procurement.

The Women in Marketing Procurement Forum, hosted by RAUS Global and AlixPartners on March 11, 2025, marked International Women’s Day with a…

Mar 22

Breaking Barriers: Women Leading the Future of Marketing Procurement.

Mar 22

From Grit to Greatness: Kat’s Path to the ANA AFM Stage and the Future of Marketing Procurement

Kat (aka Kathryn Higgins Budzien, Director of Marketing & Sales Procurement at Post Holdings) and I met at an ANA AFM conference, she was…

Mar 20

From Grit to Greatness: Kat’s Path to the ANA AFM Stage and the Future of Marketing Procurement

Mar 20

Pulling Up a Chair: How Marketing Procurement Can Own Its Seat at the Media Table.

In today’s rapidly evolving marketing landscape, media spending often constitutes 60–70% of a brand’s budget, making media procurement an…

Mar 19

Pulling Up a Chair: How Marketing Procurement Can Own Its Seat at the Media Table.

Mar 19

Accelerate: The New Imperative for Women in Marketing Procurement

We are already two plus months into 2025. The marketing procurement landscape continues to evolve — fast, and those who seize the moment…

Mar 6

Accelerate: The New Imperative for Women in Marketing Procurement

Mar 6

Most Contagious: What. A. Day.

The Most Contagious event in New York City on January 30 was an electrifying mix of brand revival, thought-provoking insights, and…

Feb 3

Most Contagious: What. A. Day.

Feb 3

Navigating the Future of Retail Media

The retail media industry is undergoing a seismic transformation, poised to become one of the most impactful channels for brands to connect…

Jan 25

Navigating the Future of Retail Media

Jan 25

Christine A. Moore, Managing Partner, RAUS Global

Christine A. Moore, Managing Partner, RAUS Global

Driving transparency and collaboration across marketing procurement, finance and internal audit

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